Prantanu Islam
Amazon PPC Manager
My Expertise and Skills
Results-driven Amazon PPC Manager with a proven track record of creating and optimizing campaigns that drive sales and improve ROI. Experienced in keyword research, bid management, and performance analysis. Seeking to leverage my skills and expertise to contribute to a dynamic team and help clients achieve their business goals on Amazon.
Amazon PPC Campaign Management
- Develop, implement, and manage Amazon PPC campaigns for multiple clients, ensuring optimal performance and budget utilization.
- Conduct in-depth keyword research to identify high-performing keywords and optimize ad spend.
- Monitor and analyze campaign performance, making data-driven adjustments to improve ROI and achieve sales targets.
- Collaborate with the marketing team to align PPC strategies with overall business goals and product launches.
- Provided Amazon PPC management services to a diverse range of clients, from small businesses to large corporations.
- Created and optimized campaigns, focusing on increasing visibility and driving sales.
- Conducted regular performance reviews and provided detailed reports to clients, highlighting key metrics and areas for improvement.
- Delivered projects within tight deadlines while maintaining exceptional quality.
Education:
Bachelor of Finance
Dhaka University – Dhaka, Bangladesh
June, 2012 – March, 2016
Certifications:
- Amazon Advertising Certification
- Google Ads Certification
- Advanced Excel Certification
Portfolio Highlights:
- High-ROI Campaign Management: Managed and optimized PPC campaigns for a client, resulting in a 40% increase in sales and a 30% improvement in ROI within three months.
- Comprehensive Keyword Research: Conducted extensive keyword research for multiple clients, identifying high-performing keywords that significantly improved ad visibility and click-through rates.
- Data-Driven Performance Analysis: Provided detailed performance reports to clients, offering actionable insights and recommendations that led to continuous campaign improvement and success.